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New!
Sophie & Jane Lingerie Donna Nursing Bra
Sophie & Jane Lingerie Donna Nursing Bra

Being pregnant is a joyful time, with plenty of surprises along the way and you need a bra that can withstand the ups and downs that will follow the next 9 months of pregnancy and beyond.

We welcome Sophie & Jane’s fashionable maternity lingerie collection to our range. Their wide offering of maternity bras provides comfortable & chic options for pregnancy, and ensures that the style and comfort continues well after baby is born.

Sophia & Jane Lingerie Donna Nursing Bra comes in both black and nude.

R419.00
New!
DaddyKool Diaper Bag
DaddyKool Diaper Bag
DaddyKool Diaper Bag
(More colours available)

Designed with quality and functionality in mind, DaddyKool bags are made from durable, easy-to-clean nylon with comfy padding and a pocket for everything: nappies, wipes, dummy, toy, change of clothes, blanket, bib – everything.

They are available in a variety of colours and come complete with a padded change mat and stroller straps which attach to your pram.

For on-the-go Dads who need to accessorize themselves with baby’s essentials, without losing their “kool”.

Features:

  • Cross-over strap, allowing Dad to be hands-free
  • Spacious, yet compact and stylish
  • Includes a padded change mat and stroller straps.
  • Available in Black, Navy, Red and Camouflage.
R869.00
New!
Black Baby on Board Maternity T-Shirt
Black Baby on Board Maternity T-Shirt

This black Baby on Board maternity T-shirt with a white print makes a great gift for a new mom! With side ruched detailing and a clean silhouette, its a cute way to show off a bump. So comfortable, you can wear it out as a top or sleep in it!

If you are buying it as a gift, choose the size required in the gift box.

R399.00R420.00
Maternity & Breastfeeding Camisole
Maternity & Breastfeeding Camisole
Maternity & Breastfeeding Camisole
(More colours available)

You can’t live without the basics! Our basic breastfeeding camisole will see you through your pregnancy, look great afterwards and cater for breastfeeding! This longer length camisole features a cotton shelf bra and discreet breastfeeding clasps.

 

 

R399.00
New!
Lace trim pyjama pant
Lace trim pyjama pant
Lace trim pyjama pant
(More colours available)

Our lace trim pyjama pants are super-soft so you can relax in luxurious comfort. The roll top waist can be worn up over the tummy or rolled down onto your hip, whichever is most comfortable for you.

R399.00
New!
Taya Maternity Dress 3/4 Sleeve
Taya Maternity Dress 3/4 Sleeve
Taya Maternity Dress 3/4 Sleeve
(More colours available)

The Taya Maternity dress is an effortless basic for your pregnancy wardrobe. The tight fitting, stretchy fabric shows off your cute bump. The Taya t-shirt dress is perfect for layering underneath a cardi or jacket. Modern and fun!!

R499.00
Maxine maternity dress
Maxine maternity dress
Maxine maternity dress
(More colours available)

A simple, stunning maternity dress to show off your beautiful bump. The rouching across the tummy is both comfortable and flattering and the neckline falls in a gentle scoop. The soft, warm fabric has a subtle red on black or blue on black print.

R499.00
Angelina maternity wrap dress
Angelina maternity wrap dress
Angelina maternity wrap dress
(More colours available)

The slim line of this classic dress creates a flattering silhouette throughout your pregnancy as the full wrap allows you to adjust the ties for a perfect fit. Wrap dresses are also ideal for breastfeeding moms.

R589.00
winter maternity salsa dress
winter maternity salsa dress
winter maternity salsa dress
(More colours available)

A beautifully feminine dress featuring a wrap that adjusts to cater for pregnancy and post pregnancy. The soft frilled hem detail dances as you walk…that’s why we called it the salsa dress! Easy breastfeeding is facilitated by the crossover neckline.

R649.00
Gabriella maternity dress
Gabriella maternity dress
Gabriella maternity dress
(More colours available)

A wardrobe classic, this elegant dress features a twist detail which creates flattering shaping over the bust and tummy. Designed to fit and flatter throughout your pregnancy as well as long after your baby arrives.

R550.00
T-Shirt Maternity Dress
T-Shirt Maternity Dress
T-Shirt Maternity Dress
(More colours available)

The Taya Maternity dress is an effortless basic for your pregnancy wardrobe. The tight fitting, stretchy fabric shows off your cute bump. The Taya t-shirt dress is perfect for layering underneath a cardi or jacket. Modern and fun!!

 

R499.00
Summer Crossover Maternity & Breastfeeding Top
Summer Crossover Maternity & Breastfeeding Top

Fitted through bust and body with ruched detailing across the bump, this stylish summer crossover maternity and breastfeeding top fits perfectly throughout pregnancy. The fixed wrap feature can be easily pulled aside for breastfeeding and the ruching detail then creates flattering detail to camouflage your post pregnant tummy area.

R395.00
New!
Short sleeve maternity tank top
Short sleeve maternity tank top
Short sleeve maternity tank top
(More colours available)

This short sleeved basic style in a soft knit is a wardrobe essential. With ruched detailing and a clean silhouette, it’s a must-have that will work at every stage of your pregnancy. Available in a variety of colours, you’ll need more than one… and they even look great layered together!

R289.00
New!
Floral Nightie
Floral Nightie

This sweet floral nightie is so soft and lightweight, you’ll want to wear it all day.  The pretty under bust lace detail and gentle gathers cater for the growing tummy and hang softly after pregnancy. The stretch lace trim neck line pulls aside easily for breastfeeding, and the lined cups offer extra coverage.

R495.00
black lace maternity nightie
black lace maternity nightie

This subtly sexy maternity and breastfeeding nightie marries comfort, function and style. The pretty under bust lace detail and gentle gathers cater for the growing tummy and hang softly after pregnancy. The stretch lace trim neck line pulls aside easily for breastfeeding, and the cotton-lined cups offer extra support.

R495.00
ditsy dottie shorty set
ditsy dottie shorty set
ditsy dottie shorty set
(More colours available)

This cute set is a pretty printed camisole and a flared short combination. The camisole is designed for discreet breastfeeding and features breastfeeding clasps and a cotton shelf bra. The shorts have a comfort roll top which can be worn over bump or folded down.

 

 

 

R645.00
summer vintage maternity nightie
summer vintage maternity nightie
summer vintage maternity nightie
(More colours available)

A cute lace trimmed nightie with soft gathers that will cater for your growing tummy and hang softly after your pregnancy.

 

R495.00
New!
Charm print maternity pyjama pant
Charm print maternity pyjama pant

We’ll help you get a comfortable night’s sleep! Try our super-soft  maternity pyjama pants in the pretty black and ivory charm print. The roll top waist can be worn up over the tummy or rolled down onto your hip, whichever you prefer.

 

R359.00
New!
Short Sleeve Lace Inset Top
Short Sleeve Lace Inset Top
Short Sleeve Lace Inset Top
(More colours available)

Stay on trend with a touch of lace! This gorgeous top has gather detail to gently caress your growing bump. Lace detailing adds understated elegance to a style that is ideal for for dressing up or down.

 

R360.00
Summer Tank Top
Summer Tank Top
Summer Tank Top
(More colours available)

A foundation for your maternity wardrobe, this longer length summer tank has side ruching to gently shape around the tummy and a flattering scooped neck. Perfect for both the layered looks and when worn alone.

R289.00
Cotton Lacey Breastfeeding Camisole
Cotton Lacey Breastfeeding Camisole
Cotton Lacey Breastfeeding Camisole
(More colours available)

We have taken the basic breastfeeding camisole to a new level by adding a gorgeous wide lace trim. Pretty and practical, this stretch cotton version features a full shelf bra for extra support. Our discreet breastfeeding clasps easily unclip so you can fold down the top to pull up the shelf bra when breastfeeding. Cotton is cool and comfortable, so ideal to wear in the heat of Summer!

R439.00
Mesh Trim Camisole
Mesh Trim Camisole
Mesh Trim Camisole
(More colours available)

Our feminine mesh trim breastfeeding camisoles are a great investment for your pregnancy and breastfeeding wardrobe. Featuring our one-handed breastfeeding clasps that unhook easily to allow you to pull down the top layer and pull up the shelf bra to feed. The cotton lycra shelf bra gives extra coverage and support.

R399.00
Basic Maternity T-Shirt
Basic Maternity T-Shirt
Basic Maternity T-Shirt
(More colours available)

This great basic maternity t-shirt style in a super soft knit is a wardrobe essential. With ruched detailing and a clean silhouette, it’s a must-have that will work at every stage of your pregnancy. Pair it with the maternity maxi skirt or pencil skirt for the perfect look.

R289.00
Annabella Short Sleeve Top
Annabella Short Sleeve Top
Annabella Short Sleeve Top
(More colours available)

Our signature Annabella top fits in all the right places whilst providing coverage where you want it. The longer length and soft gather detail accommodates the growing belly and looks fabulous post pregnancy. This top is designed for discreet breastfeeding- Simply undo the tie and unhook the one-handed breastfeeding clasp to pull down the cup. You can use the tie fabric to cover the baby’s head while feeding. It also gives extra coverage over the bust and offers support once tied.

R420.00
drawstring maternity top
drawstring maternity top
drawstring maternity top
(More colours available)

This fashionable maternity top in a super soft knit features a wide neck and a dolman sleeve with a cuff. The drawstring detail at the hem creates flattering softness across the tummy and a shaped hemline.

R389.00
3/4 Sleeve Lace Inset Maternity Top
3/4 Sleeve Lace Inset Maternity Top
3/4 Sleeve Lace Inset Maternity Top
(More colours available)

Stay on trend with a touch of lace! This gorgeous top has gather detail to gently caress your growing bump.Lace detailing adds understated elegance to a style that is ideal for the in-between seasons.

Indigo sold out.

R450.00
annabella maternity & breastfeeding top 3/4 sleeve
annabella maternity & breastfeeding top 3/4 sleeve

Our signature Annabella top fits in all the right places whilst providing coverage where you want it. The longer length and soft gather detail accommodates the growing belly and looks fabulous post pregnancy. This top is designed for discreet breastfeeding- Simply undo the tie and unhook the one-handed breastfeeding clasp to pull down the cup. You can use the tie fabric to cover the baby’s head while feeding. It also gives extra coverage over the bust and offers support once tied.

 

 

R430.00
Winter breastfeeding cowl neck
Winter breastfeeding cowl neck
Winter breastfeeding cowl neck
(More colours available)

You’d never guess this is a breastfeeding top! Flattering and modern, this is that item that makes a style statement both during and post pregnancy.  The ruching detail creates a neat shape around your bump and the soft cowl neck allows you to pull aside to access the built in camisole and breastfeeding clasps.

R459.00
maternity & breastfeeding Annabella dress short sleeves
maternity & breastfeeding Annabella dress short sleeves

This maternity & breastfeeding dress is the Annabella Maternity signature item. It is a versatile dress that flatters the growing belly, looks fabulous after pregnancy and allows for discreet breastfeeding. Simply undo the tie and unhook the one-handed breastfeeding clasp to pull down the cup. You can also use the tie fabric to cover the baby’s head while feeding. It also gives extra coverage over the bust and offers support once tied.

You can wear this gorgeous dress for your baby-shower and long after baby has arrived. You will be grateful to have some pretty items in your wardrobe for breastfeeding – gone are the days of having to wear a button down top!!! We want to to look and feel fabulous!

R589.00
Gabriella short sleeve twist dress
Gabriella short sleeve twist dress
Gabriella short sleeve twist dress
(More colours available)

This classic dress is not too fitted and not too flared so it will look good layered under a jacket or cardi. The flattering V-neck falls to a twist detail which creates fullness over your bust and bump and hangs beautifully after pregnancy.

R439.00
Sleeveless Annabella dress
Sleeveless Annabella dress
Sleeveless Annabella dress
(More colours available)

Our signature Annabella dress flatters the growing belly and looks fabulous after pregnancy. This dress is designed for discreet breastfeeding, simply undo the tie and unhook the one-handed breastfeeding clasp to pull down the cup. You can use the tie fabric to cover the baby’s head while feeding. It also gives extra coverage over the bust and offers support once tied.

R589.00
Isabella twist dress
Isabella twist dress

The summer twist floral maternity dress is a new wardrobe must-have in a gorgeous printed design not too fitted The twist front creates flattering fullness over the bust and tummy and the super soft limited edition printed fabric has a luxurious feel that you will love to wear. The slightly longer length adds extra coverage. Perfect for work or play!

R539.00
summer salsa wrap dress
summer salsa wrap dress
summer salsa wrap dress
(More colours available)

This classic summer style is a wardrobe saviour that can be dressed up or down to suit any occasion that requires a touch of elegance. A fully functional wrap and full, soft skirt makes it easy to wear during and post pregnancy, whilst the wrap feature allows for easy pull aside breastfeeding.

 

R620.00
Sophia maxi dress
Sophia maxi dress
Sophia maxi dress
(More colours available)

Beautifully classic, this sleeveless maxi dress is fitted around the bust and falls elegantly to the floor. The twist detail creates flattering fullness for the tummy and hangs softly after pregnancy.

R649.00
Vera wrap sundress
Vera wrap sundress

This cute little wrap sundress is a Summer winner. It has a fully functional wrap to cater for your growing tummy and it can also be tied tighter on your post baby figure.

R495.00
Tiffany twist dress
Tiffany twist dress
Tiffany twist dress
(More colours available)

This elegant dress is the perfect balance between not too fitted and not too flared. The twist front creates flattering fullness over the bust and tummy and looks just as good post pregnancy.

R529.00
Anna maxi skirt
Anna maxi skirt
Anna maxi skirt
(More colours available)

Sleek and versatile, this flattering stretch knit maxi skirt will see you comfortably through all stages of pregnancy and look great afterwards. Side slits adds a chic fashion edge and make it easy to move in. It also has a comfort roll top waist band that can be worn up over the tummy or rolled down underneath. You can even wear it as a dress!

New stock just in!!!

R495.00
roll top leggings
roll top leggings
roll top leggings
(More colours available)

Our basic legging are in a thick, soft cotton lycra that has a high stretch to hold it’s shape – and flatter yours! They feature a comfort roll top waistband that can be worn up over the tummy or rolled down onto the hip. The waist is lightly elasticized to ensure a great fit and curves down in the front to sit comfortably under the bump.

R449.00
Lulu pencil skirt
Lulu pencil skirt

Add interest to your maternity wardrobe with this comfortable, gorgeous bodycon skirt. Made from a super stretchy soft fabric, it is designed for comfort with a cotton spandex roll top that can be worn up over the tummy or rolled down onto the hip.

R339.00
casual comfort pants
casual comfort pants
casual comfort pants
(More colours available)

Choose relaxed style in these comfortable fold down maternity pants. Made of super soft fabric, you will never want to take them off! Loose and nonrestrictive in fit, the comfort waist band can be worn snugly up over your bump or folded down.

R390.00
linen chino shorts
linen chino shorts
linen chino shorts
(More colours available)

These linen chino maternity shorts are perfect for summer style.They are designed to fit comfortably with a light comfort roll top that can be worn up over the bump or rolled down onto your hip. The natural fabric make these shorts cool, comfy and easy to wear with just about any top for a casual, stylish look.

R429.00
annabella maternity & breastfeeding top long sleeve
annabella maternity & breastfeeding top long sleeve

Our signature Annabella top fits in all the right places whilst providing coverage where you want it. The longer length and soft gather detail accommodates the growing belly and looks fabulous post pregnancy. This top is designed for discreet breastfeeding- Simply undo the tie and unhook the one-handed breastfeeding clasp to pull down the cup. You can use the tie fabric to cover the baby’s head while feeding. It also gives extra coverage over the bust and offers support once tied.

R450.00
cross over breastfeeding top
cross over breastfeeding top
cross over breastfeeding top
(More colours available)

This stylish, versatile side ruched top can be worn for both maternity and breastfeeding. Fitted through bust and body, it features plenty of gathers along the side seam for maternity use. It can be easily pulled aside for breastfeeding whilst still looking glamorous.

In production – for enquiries please email info@annabellamaternity.co.za

R480.00
breastfeeding wrap & tie top
breastfeeding wrap & tie top
breastfeeding wrap & tie top
(More colours available)

This gorgeous breastfeeding wrap & tie top has a front opening for breastfeeding that’s cleverly covered by a wrap feature which creates flattering gathers around the tummy area. It looks great on a bump but can also be tied tighter post pregnancy – a bit of camouflage on a new mum tummy!

R475.00
Tankini  2 piece maternity swimsuit
Tankini  2 piece maternity swimsuit
Tankini 2 piece maternity swimsuit
(More colours available)

Show off your cute bump by the pool this summer. This tankini 2 piece maternity swimsuit has a flattering halter neck top with side gathers that will accommodate your growing belly. The front and bust sections are fully lined and the removable cups provide perfect shaping and extra coverage. The bottoms are also fully lined and designed for maximum comfort around your belly with a soft, ruched roll top.

Please note there will be no refund or returns if the hygiene strip has been removed from the bottoms.

SOLD OUT!

R895.00
Sale!
The Lulu Striped Tee
The Lulu Striped Tee

Add interest to your maternity wardrobe with this comfortable T-shirt style top in a gorgeous fancy stripe. Made from a super stretchy soft fabric, it is designed for comfort and style.

Only small and medium available.

R280.00
Twist Front Maternity Top
Twist Front Maternity Top
Twist Front Maternity Top
(More colours available)

Designed with short sleeves and a simple silhouette, this Summer top features a front twist detail for a flattering fit throughout pregnancy as well as long afterwards.

Only large and X large available in the blue, large in the coral and low units across all sizes in the mocha.

R399.00
Drawstring Breastfeeding Cami
Drawstring Breastfeeding Cami
Drawstring Breastfeeding Cami
(More colours available)

Our cute drawstring breastfeeding camisoles are a great addition to your pregnancy and breastfeeding wardrobe. Designed for discreet breastfeeding, our one-handed breastfeeding clasps unhook easily to allow you to pull down the top layer and pull up the shelf bra. The cotton lycra shelf bra gives extra coverage and support and holds the breast pads in place.

Only larges available in all colours and one X large in azure blue.

R399.00
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